Animated Explainer Video

Wedge - HR Software Explainer

Wedge HR
Animated Explainer
Holland, Michigan

Headquartered in Holland, Michigan, Wedge is a rapidly growing software company helping HR teams and candidates conduct simple and efficient video interviews.

Wedge was looking for a 2-minute animated explainer video conveying the value of their revolutionary HR software.

Project Summary

This video is one of our team's favorites as it subconsciously conveys the values of diversity and equal opportunities for everyone. When working on this animated explainer video our goal was to explain both the use case that Wedge solves and the business value it provides to the clients.

The key challenge that we've faced while crafting the video was that at the time Wedge team didn't have a brand book or visual identity guidelines. Our team was able to match the styling of the client's website and the video looks 100% consistent with it.

The production process took 2.5 weeks from start to finish. The end result turned out to be better than we expected - a nice synergy from a productive collaboration with the team on the Wedge side. Bu the way, the video is placed on the home page of their website: